Skip links

Designing Today
le strategie
of Communication
of Tomorrow

Designing Today
the Communication Strategies
of Tomorrow

Nextcom is a Communication agency that, for over 10 years,
has been providing media planning services in Italy and abroad,
collaborating with leading publishers in both national and international markets.
Analizziamo il target e gli obiettivi di comunicazione del cliente
and turn them into successful media strategies, ensuring both effectiveness and efficiency.
We optimize the purchase of advertising space, guaranteeing
competitive costs compared to market rates for both large and small investments.

Nextcom è un’agenzia di comunicazione che, da oltre 10 anni, offre servizi di pianificazione media in Italia e all’estero, collaborando con i principali editori del mercato nazionale e internazionale. Analizziamo il target e gli obiettivi di comunicazione del cliente e li trasformiamo in strategie media di successo, sia in termini di efficacia che di efficienza. Ottimizziamo l’acquisto degli spazi pubblicitari garantendo, sia per grandi che per piccoli investimenti, costi competitivi rispetto a quelli di mercato.

OUR PROJECTS

Media Planning

Targeting

Targeting

Target identification
and definition objectives
of Communication

Budget

Budget

Budget estimation and resource allocation
, selecting the most suitable media
and channels
to reach the target audience.

Pre-Evaluation

Pre-Evaluation

Estimation of the Communication
plan results depending on the medium
(Contacts, OTS, GRPs, VTR, CTR, etc.)

Acquisto

Purchase

Negotiation and purchase
of advertising spaces at competitive costs compared to
market benchmarks, without additional fees
or commissions.

Programmazione

Scheduling

Implementation and management
of the plan (space reservation, Communication to the client
regarding technical specifications
and deadlines for material delivery
dei materiali, ricezione
e invio calendari, etc.).

Post-Evaluation

Post-Evaluation

Measurement of campaign results
and final reporting, including
publication proofs

In Store
Promotion

As a leading digital agency in Paris, we aim to engage our clients beyond the traditional design and development agency relationship, becoming true partners to the people and companies we work with. We create brand identities, digital experiences, and printed materials that communicate clearly, achieve marketing goals, and look flawless.

Communication & Planned Media

Television

We develop targeted plans based on budget and audience with major Italian and European broadcasters. We design campaigns on both generalist and thematic channels—from Rai to BBC, La7 to Euronews, RTL Group to Canal Plus—and all the most important European TV channels.

Campaigns are managed with the most important national and regional networks. Programming is always defined on the client’s target. From RDS to Radio24, from Radio Deejay and Radio Sportiva to Giornale Radio. We also operate in-store radio across thousands of Italian supermarkets.

Print Media

We collaborate with most Italian and European publishers, working with both daily and periodical press. In the food & beverage area, we also carry out targeted actions on specialized B2B outlets.

OOH/DOOH – Traditional and Digital Billboards

Selezioniamo solo i migliori impianti nelle grandi aree urbane dove il numero dei contatti incontra la qualità ed il prestigio della location autorevole. Pianifichiamo sia impianti tradizionali che digitali, dai piccoli ai grandi formati, e offriamo soluzioni di comunicazione in quelle aree caratterizzate da grande traffico come pensiline, metropolitane, stazioni ferroviarie e aeroporti

Digital

We plan digital campaigns across all formats (display, native, video) with premium delivery and tailored strategies. Working with top Italian and international publishers, we transform every brief into a unique digital project.

Go TV / Video Comunication

Outdoor Communication has evolved, and video is now used in external environments as well. With Go TV, we plan screens positioned inside buses, on subway platforms, in airport waiting areas, and in many other high-traffic locations within prestigious urban and commercial spaces.

Our projects

MEDIA PARTNER

Contact us

Do you have a project to complete or want to learn more about our services?
Our team is at your disposal to offer advice and customized solutions.

Questo sito utilizza i cookie per migliorare la tua esperienza di navigazione. Continuando a navigare, accetti la nostra Cookie Policy e Privacy Policy.